Woven Story Co.
Problem Statement:
Traditional website layouts often fail to do justice to cinematic content - compression issues, slow load times, and a lack of immersive presentation. Woven Story Co. needed a website that not only displayed their work beautifully but also created an engaging experience that reflected the depth and emotion of their storytelling.
UI Design
To showcase Woven Story Co.'s films effectively, we implemented a responsive grid layout that displays multiple videos at once without overwhelming the user. This clean, organized structure allows for easy scanning while maintaining a strong visual hierarchy. Each video is given ample space, and a hover animation makes the selected video enlarge with a warm yellow glow emanating from behind, drawing attention and creating an interactive, engaging experience.
The flexible grid adapts seamlessly across screen sizes, ensuring a smooth experience on both desktop and mobile. This design choice enhances usability, keeps engagement high, and ensures the storytelling takes center stage.
Color & Texture
The warm yellow color choice evokes creativity and emotion, reflecting Woven Story Co.'s core values. Paired with a subtle film grain texture, it mimics the tactile feel of physical film, enhancing the cinematic experience.
This combination not only adds visual warmth but also deepens the connection to the craft of filmmaking, enriching the storytelling and user experience. The result is a site that feels both immersive and authentic, drawing users into the world of the films.
Logo Design
The logo for Woven Story Co. combines a "W" with a video play icon, creating a simple yet meaningful design that speaks to the heart of the company’s work.
The way these elements are intertwined reflects the seamless blend of storytelling and filmmaking that Woven Story Co. is known for. It’s a clean, modern logo that feels both personal and professional, emblematically capturing their creative process.
Conclusion:
In conclusion, the design of Woven Story Co.'s website and brand successfully addressed the challenge of showcasing cinematic content in a way that honors the storytelling craft. By utilizing a responsive grid layout, incorporating warm colors and textures, and designing a logo that ties everything together, we created an immersive experience that reflects the company’s mission and values.